‘The House Party Had To End Eventually’
Time Magazine looks at the housing bubble. “When Holly Schiller bought a town house in Fort Lauderdale in the fall of 2004, she figured she would pocket a profit before the place was even finished. Schiller, 51, and her husband had already flipped several properties in Florida’s sizzling market, and this one sounded sweet. ‘As with any ‘limited edition,’ the pitch stressed, ‘demand always exceeds the supply.’”
“Well, maybe not always. The housing market in parts of South Florida is melting faster than a snow cone on Miami Beach. Schiller’s town house has languished on the market for 18 months. She has slashed the price by $75,000, to $565,000, offered a $2,500 bonus to the selling agent and threw in a $2,500 store credit for home furnishings, all to no avail.”
“She’s renting out another property at a loss, while trying to sell that one too, and has a deposit down on a second town house under construction. ‘They keep telling me 1,000 people a day move to Florida,’ she says. ‘I don’t know where they’re going. They’re not buying.’”
“The house party had to end eventually, even if sellers refuse to believe it. Many remain defiant to the point of delusion. ‘We’ve had sellers’ markets for the last five years, and they’re transitioning to buyers’ markets,’ says David Lereah, chief economist for the National Association of Realtors. ‘Sales go down and prices follow. Sellers are stubborn, so there’s a standoff.’”
“Home builders, whose stock prices have tumbled, were late to cut production, a bad sign for new-home inventories. KB Home says its cancellation rate shot up to 37% in the second quarter, from 25% a year earlier. ‘People are making arguably the most significant economic decision in their life,’ says CEO Bruce Karatz. ‘They want to feel like they’re being smart, and in some markets it’s unclear whether it’s smart to buy a home.’”
“In Miami there’s a 17-month supply of single-family homes for sale, according to the NAR. Some 75,000 condos are coming on the market in Miami–Dade County, many purchased by speculators with no plans to live in them. ‘There will be lots of foreclosures, lots of auctions,’ predicts real estate agent Rob Rose.”
“The mood isn’t any brighter in San Diego. ‘$579,000–Getting Desperate!’ reads an ad posted on Craigslist in the metro area. ‘There are three times as many houses on the market as there were a year ago,’ says Vikki Kuick, a broker who placed the ad.”
“Some sellers figure they’re lucky to be getting out. Hewitt Hymas, a Navy commander reassigned from San Diego to Annapolis, Md., just sold his four-bedroom home for $476,000 (which he bought for $280,000 in 2002). Hymas relandscaped the yard, spent $7,000 on kitchen upgrades and eventually dropped the price by $18,000. ‘People around us still live with a heyday mentality,’ he says. ‘They got used to the boom and were asking ridiculous prices.’ He made a command decision not to be greedy and moved on.”
“Experts in market psychology say stubborn sellers have a classic case of denial. Richard Peterson, a San Francisco psychiatrist who specializes in financial decision-making behavior, points out that ‘people would rather gamble and hope prices come back. They ignore information suggesting that prices are dropping.’”
“Conversely, when investors see prices rising, they get overconfident, the hot-hand bias that leads folks to think a basketball player will sink his fourth shot after making the prior three, even though probability says the odds are the same for every shot. That explains sellers’ reluctance to cut prices, Peterson says.”
“Perhaps most unsettling is that cracks are emerging in the Midwest, a region supposedly insulated from real estate madness. In Glen Ellyn, Ill., a suburb of Chicago, Deb and John Tritt have tried to unload their house for seven months. They’ve spruced up the place, knocked $58,000 off the price, to $739,000, and offered a week at their Hawaii time-share to an agent who delivers an offer.”
“None of it has paid off, and two more houses in the neighborhood are for sale. ‘We’re moving to a town home,’ says Deb, ‘and the only saving grace is that it’s not finished yet.’”